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ENHANCE LEAD NURTURING

Customer Relationship Management (CRM)

Our CRM phase, Inbound Suite, allows us to securely store customer data and manage our customer relationship activities in one place. This includes features like automated lead capturing, contact management, sales and marketing automation, email campaigns, data segmentation and reporting.

WHY CHOOSE MASS INBOUND FOR
Your Customer Relationship Management?
Mass Inbound is an experienced digital marketing agency that specializes in helping businesses build their brands and increase visibility online. Our team of experts can help you create a comprehensive digital strategy to make sure your message reaches the right audiences, at the right time and on budget. We combine our expertise in Web design, Content creation, Landing Page design, SEO, Google Ads and Social Media Marketing and more to deliver customized strategies that drive more traffic and engagement for our clients.

Proven Results and Scalable Solutions

The Mass Inbound team has years of experience managing projects from conception to completion with success metrics to prove it. Our team of data-driven professionals uses their expertise to create campaigns tailored towards each business’s budget, goals, culture and demographic target audience with scalable results that can be adapted accordingly over time.

Team of Platform Experts

Our team of platform experts are dedicated to delivering innovative results that compliment your campaigns across channels. We understand the importance of comprehensive strategies and our experts work hand-in-hand with our teams in other disciplines to ensure you get the best outcomes from our services.

interdisciplinary teams with a wide range of skills

We understand that successful campaigns require more than just one expert in a specific field. That’s why we leverage the collective expertise of multiple disciplines to create comprehensive and integrated strategies for your campaigns. We believe that this approach leads to better results since it ensures all channels are working together towards achieving the same goals.

What is CRM?

Customer Relationship Management (CRM) in marketing is a strategy used to improve customer interactions through the use of technology. It helps businesses manage customer data, create personalized offers, automate customer communications and track sales performance. Using CRM allows companies to identify opportunities for improvement or areas where they need to focus more efforts. By understanding the needs of their customers better, companies are able to deliver a better experience that increases loyalty and ultimately leads to increased profitability.

Why CRM is important?

CRM (customer relationship management) is a powerful tool for businesses to help understand their customers, build better relationships with them, and improve their customer service. It enables businesses to track interactions with current and potential customers so they can gain insights into buying behaviors and respond quickly to customer needs. 

WHAT WE DO

Learn How We Incorporate Our Techniques To Grow Your Business

Our data-driven marketing agency offers a wide range of services that work together to attract and convert leads. Add in our tech-powered suite of tools and your campaigns will be unbeatable.

Marketing

The greatest asset for any company is a dependable strategy to bring in new business!

Creative & Design

Our design team focuses on developing custom sites that support users and encourage conversions.

Event Marketing

Create a marketing plan that attracts users from every angle with an omnichannel approach!

CASE STUDY
Southeast Spas

How data marketing led a leading spa company to rapid growth.

CASE STUDY
Proud Ninety

How a cutting edge golf brand met high demand in a growing market.

Ken and the team were highly professional and easy to work with. Weekly posts increased our sales by 30% each year the past two years that they have been doing our marketing!! A pleasure to do business with!

Ken S.Clear Water Pool Services

kens professionalism and timeliness on deliverables is the best I've worked with. Builds incredible websites, online presence and marketing campaigns. I own a small business, going with Ken was the single most important decision I have made yet. Thanks ken

Derek B.Owner, The CrossFit Squad

I highly recommend the Mass Inbound team. We've been working with them for several years. They have been highly effective in helping us bring in new leads -- especially over these last two years!

Ann F.

Frequently asked questions

How do you decide on a digital marketing agency?

The digital marketing agency you select should be willing to provide services customized for your unique business. Tailoring inbound marketing strategies and the subsequent execution of those strategies per your vision and growth goals is essential to your success. No business is the same, so your agency must treat you as such. Above all, the key to your digital marketing performance is in establishing an effective, honest, and collaborative workflow with your agency team. It’s your business, your content, and your site—but having a partner to challenge your assumptions and evolve your strategy with you will maximize results.

Who needs digital marketing services from an agency?

Anyone can benefit from a digital marketing service(s) from an agency from small businesses all the way up to multi million dollar generates companies. Some businesses don’t have in-house marketing teams that are proficient in generates leads, sales or revenue but having an agency like Mass inbound will help in that process.

What are the pros + cons of partnering with an agency?

Pros
At the most basic level, agencies provide a highly leveraged, skilled solution without having to make significant investments in full-time employees. You get a wider, deeper range of talent for a fraction of the price. Beyond cost considerations, an effective digital performance marketing agency like Mass Inbound will foster an environment of innovation within your campaigns and across your account profile. Your digital marketing strategy will benefit from learnings driven through an agency’s work with other clients and relationships with digital media platforms, like Google.

Cons
When partnering with an agency, there is naturally another layer of communication as an outside organization.

How do you decide what combination of services is best for my business?

Our sales process begins by establishing a firm understanding of your current needs and capabilities, goals, and lacking points. While many prospective customers come to Mass Inbound with a specific service in mind, our team takes time to challenge those assumptions by digging deep into the business objectives to which your digital marketing investment will contribute to achieving. This analysis helps us know which of our services are best suited to your business now and in the future.

Complete Your Lead Nurturing Strategy

CRM’s are just one part of a complete lead nurturing strategy. Here are other technologies our clients use to compliment their CRM’s.